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Callum Osmand is the model

Callum Osmand is the model

Callum Osmand is the model
Callum Osmand is the model

We spoke a while back about clubs’ footballing identities. The Red Bull stable, City Football Group teams, as well as those using Jamestown Analytics have similar characteristics to each other (despite enormous differences in resources, on some occasions). Even unsuccessful clubs can have consistent identities, think Manchester United, or Newco, who rinse and repeat the

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