Celtic get connected with Aqua for telecoms transformation

June 24 – Some may say that Scottish football is considered a backwater; however, Glasgow Celtic Football Club have always punched with the big boys, and their latest venture is one that would make Jock Stein smile. The Bhoys have quietly launched something that could fundamentally change how football clubs engage with their supporters: Celtic Mobile. This isn’t your typical sponsorship deal slapped with a club badge. This is Celtic recognising a fundamental truth about modern football fandom – supporters don’t just want to watch their team for 90 minutes on a Saturday;